Dr.Martens
The history of the Dr. Martens boot is full of surprises, but what remains inevitable is their enduring utilitarian appeal and fearless attitude.
Today, Dr. Martens has long since outgrown its humble beginnings, and is well on its way to shrugging off the more negative associations that football hooligans and fascists laced it with.
The fact that Dr. Martens now provides a range guaranteed to last ‘For Life’ illustrates the confidence it has in their enduring cool; a lifetime guarantee for every pair ensures they will be handed down from generation to generation, and in fifty, a hundred years time the legacy will live on, through both the underground music scene and out on the streets – a permanent footprint stamped firmly on the history of British culture.
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